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Government Contracting 201 – Federal Market Research
Start Date: 9/28/2017Start Time: 9:00 AM
End Date: 9/28/2017End Time: 12:00 PM

Event Description:

If you’re interested in selling your goods or services to the federal government, the first thing you should do is research the federal government marketplace to learn more about it.  Market research is the continuous process of collecting the data, and analyzing the information so you have a better understanding of the marketplace.  This training will help you identify who your customer and competitors are, as well as the current and future outlook for your Industry. 

This training will be conducted in a computer lab, and provide you with useful Market Research tools for:

  • Researching the Consumer - Identify federal agencies who are buying what you’re selling.
  • Researching the Competition - Identify who wants to, or who is already selling your service or product to the federal government and for how much.
  • Researching your Industry - Identify what the federal government has purchased in the past, plans on procuring in the future, and Industry trends.

To run a successful business, you need to learn about your customers, competition, and industry.  Market research will provide you with valuable insight to spot current and upcoming issues in your industry, reduce your business risks, and help you identify opportunities.

Who Should Attend?  Management and key players who will support and facilitate government contracting within your company.

Register here: http://www.ptassist.com/services/ptac_web_register.php?id=95FB748551

Location Information:
M-TEC  (View Map)
7900 Tank Avenue
Warren, MI 48092

M-TEC - Main Building
Room: 123
Contact Information:
Name: Macomb Regional PTAC
Phone: 586-498-4122
Email: ptac@macomb.edu
gov 201
Admission Information:
No fee to attend!
Other Details:
Prerequisite: Government Contracting 101

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Macomb Community College
14500 E. 12 Mile Road
Warren, MI 48088-3896

Phone:586.445.7999
Email: answer@macomb.edu